International Management and Marketing
Description: Master’s Programme in English “International Management and Marketing” is designed for students with basic knowledge in microeconomics and enterprise management, who wish to extend it with regards to an international dimension. The Programme will allow students to improve their understanding of the international economy, ways and instruments of its regulation; to analyse ways of the practical application of marketing concepts, principles, strategies and methods as well as fundamental approaches to understanding markets, competitors, portfolios of product offerings and brand management; to analyse current tendencies in international finance, financial infrastructure, logistics, innovation and investment management etc.
After completing the Programme the graduates will have practical knowledge of enterprise operation on the globalizing market, of using intellectual and financial resources for modernization, innovation and market expansion; of specifics of commercial operations in various cultural environments; will master systematic approaches to decision-making and practical skills in analysis, design, implementation and control of marketing strategies etc.
Graduates of the Programme may apply for positions in foreign and multinational companies, as well as in domestic business entities planning international market entry or expansion.
Admission requirements:
- Bachelor of Management and Marketing/ International Business / International Economics/ Political Science
- Good working command of English
Degree on Graduation: Master of International Management and Marketing.
Duration of the Programme: 3 semesters (1,4 years).
Language of the Programme: English.
The number of ECTS Credits: 90.
Programme’s structure:
- Two semesters of academic studies
- One semester for writing Master’s thesis and internship